Choose Love Awareness Month in February

Announcing Choose Love Awareness Month (2)

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Scarlett Lewis announcing Choose Love Awareness Month.

Choose Love Awareness Month will kick off on February 1, 2023, for a month long celebration of Love-in-Action! Each week will focus on the Choose Love Formula pillars: courage, gratitude, forgiveness, and compassion-in-action. Benefits of each character value, including ways to incorporate these essential life skills and tools into every day situations, will be on our website, social media, blog, and newsletters.

Choose Love programs offer the solutions that are desperately needed in schools today. More than 80 percent of U.S. public schools report the COVID-19 pandemic has negatively impacted student behavior and socio-emotional development, according to National Center for Education Statistics. Specifically, respondents attributed increased incidents of classroom disruptions from student misconduct (56 percent), rowdiness outside of the classroom (49 percent), acts of disrespect towards teachers and staff (48 percent), and prohibited use of electronic devices (42 percent) to the COVID-19 pandemic and its lingering effects.

Choose Love gives children the skills and tools they need to have healthy connections and manage their emotions. It’s a proactive and preventative mental health initiative that teaches students:

  • How to get along
  • How to have healthy and positive relationships
  • How to have deep and meaningful connections
  • Skills and tools for resilience
  • Emotional management
  • Conflict resolution  

“We celebrate Choose Love and the benefits of character development and social and emotional learning all year long, but February has been officially designated Choose Love Awareness Month. We welcome everyone — students, educators, families, and communities around the world — to learn and share the Choose Love Formula,” said Scarlett Lewis, Chief Movement Officer, Choose Love Movement.

Throughout the month, Lewis will create short videos on how each of the Choose Love Formula pillars will make your life more fulfilling. “When we mindfully practice the Choose Love Formula and model the behavior that can positively impact those around us daily, we can make the world a safer, more peaceful and loving place,” said Lewis.

Our goal is to get our Choose Love community to take action, and help us promote the Choose Love Formula, reach more students, and help more people learn our essential life skills.

Ways to Participate and Help Grow Awareness of our Movement:

  • Tell three people about Choose Love. Ask your school’s administrators and teachers if they Choose Love!
  • Subscribe to the Daily Dose of Love newsletter and forward to a friend.
  • Follow our social media and Like, Comment, and Share our posts to help raise awareness on Facebook, Instagram, and/or Twitter.
  • Take part in the Choose Love February Action Steps Calendar for daily activities and challenges.
  • Sponsor a Choose Love Awareness Month gift basket for a class, school, or a district. Gift a Kit HERE.

Choose Love Awareness Month Kickoff Event for Kids

New this year, Join Scarlett on Friday, February 3 from 2-2:30PM as we celebrate Choose Love Awareness Month with our Love-In-Action theme. ‘Have a Lot of Fun’ with Scarlett as she talks about Choosing Love and announces our artwork contest.

Register for the free event and join us live. We encourage teachers to tune in with students.

How To Turn Anxiety Into Positive Action with Scarlett Lewis

Scarlett Lewis will be hosting a parent and educator workshop on Monday, February 27, 2023 from 7-8PM EST. Scarlett will be discussing inspiring ways to turn our children’s and student’s anxiety into positive action by using the Choose Love message and formula every day in your classroom, homes and communities. Register for this free parent event.

Love In Action Artwork Contest

This year we will be holding an artwork contest on how to use the Choose Love Formula to create positive experiences. Select artwork will be featured on social media, the Choose Love website, and in promotions.

Choose Love Awareness Month Toolkit

A toolkit will be available for educators and families with resources to help celebrate Choose Love all month. The toolkit contains fun activities, materials, and artwork contest information.

Stay tuned for more about Choose Love Awareness Month.


The Choose Love Movement is a community-led movement offering free character social emotional programming to help people take their personal power back by thoughtfully responding to any situation or circumstance. 

Nearly 11,000 schools have registered with Choose Love. Over 3.5 million people from all 50 states and DC, and from 120 countries have accessed our materials. It has also been translated into multiple languages. 

Its signature program, Choose Love for Schools™, is a comprehensive, no cost, character social and emotional development program for Pre-K through 12th grades, designed to teach students, educators, and staff how to choose love in any circumstance thereby creating a safer, more connected school culture.